Virginia Heritage · A New Chapter
A Virginia Menswear Legacy, Reintroduced
Founded in Lynchburg in 1888, S.H. Franklin now begins a new chapter at Stonefield, serving men who value fit, service, and timeless style.
Est. 1888
A Legacy Born on Main Street
In 1888, Samuel Howell Franklin—born in Pamplin, Appomattox County—established “Franklin, Schenk and Co.” in downtown Lynchburg. His vision was ambitious yet timeless: to bring world-class menswear to the gentlemen of Virginia, combined with the kind of personalized service that makes every customer feel valued.
Through partnerships and growth in the 1890s, the business evolved—first as Franklin & Flood, then in collaboration with Lilleous H. Gilliam—before settling at its iconic Main Street location. By 1897, S.H. Franklin had become a premier destination for high-end fashion and business attire, a reputation it would carry for nearly a century.


A New Chapter
The Revival
For forty years, the S.H. Franklin name rested—but the legacy of quality and craftsmanship it represented never faded from Virginia menswear. In 2026, we've taken up that mantle once more at Stonefield.
Inspired by Samuel Howell Franklin's original vision, our Stonefield shop brings exceptional menswear, custom tailoring, and personal service to Charlottesville professionals, weddings, alumni weekends, and clients heading to UVA events. Same commitment. Same standards. A new era.
The Story Continues
Coming Full Circle
R. Coffee Ltd was founded by Rick Coffee, whose journey in menswear began in Lynchburg, VA at S.H. Franklin. It was there that Rick discovered his passion for clothing and his talent for designing wardrobes that help others look and feel their best.
That passion grew into a lifelong calling, leading to the creation of R. Coffee Ltd in Lynchburg. Today, James proudly owns and operates R. Coffee Ltd (Lynchburg), Davidsons (Roanoke), and the newly reimagined S.H. Franklin in Charlottesville—bringing the vision, experience, legacy, and love for timeless style full circle in a setting that feels local to Stonefield, UVA, and the wider community.
Bringing the vision, experience, legacy, and love for timeless style full circle.
Our Philosophy
Values That Define Us
From Samuel Howell Franklin's founding vision to today, these principles have guided every fitting, every garment, and every relationship we build.
Craftsmanship
Every stitch, every seam, every detail matters. We partner with artisans who share our commitment to excellence.
Personal Service
We believe in building lasting relationships. Your satisfaction is our highest priority, from first visit to final fitting.
Community
Rooted in Virginia heritage and now serving clients from Stonefield, we're proud to build lasting relationships with a new generation of men.
Timeless Style
Fashion fades, but style endures. We help you build a wardrobe that transcends trends.
A Century of Excellence
Our Journey Through Time
From Lynchburg roots in 1888 to a new chapter in Stonefield, trace the story of S.H. Franklin.
Samuel Howell Franklin establishes "Franklin, Schenk and Co." in Lynchburg, specializing in men's clothing
Partnership forms as Franklin & Flood, clothiers, at 1006 Main Street
Franklin partners with Lilleous H. Gilliam at the same address
S.H. Franklin is officially established at 921 Main Street
Relocates to 923 Main Street—its final historic location
The iconic S.H. Franklin building is constructed with art deco display windows and heart pine floors
Incorporates as S.H. Franklin, Inc. on October 4th
After nearly a century of service, the original store era concludes
The S.H. Franklin name is revived, honoring a storied tradition of sartorial excellence for a new generation

The Art of Tailoring
Precision in Every Detail
Our tailoring process begins with understanding you—your style preferences, your lifestyle, and how you want to feel in your clothing. From there, our master tailors take meticulous measurements to ensure a flawless fit.
Whether you're commissioning a bespoke suit, refining ready-to-wear menswear, or stopping in before a local wedding or UVA weekend, our craftsmen bring decades of experience to every garment they touch. Walk-ins are welcome, and appointments are available when you want dedicated time.
Plan Your VisitEst. 1888 · Revived 2026
Visit Our Shop
The S.H. Franklin name returns after four decades with a Charlottesville address and a Stonefield storefront. Stop in for menswear, men's clothing, tailoring, and personal service just minutes from UVA.
Plan Your Visit