Privacy Policy

This Privacy Policy explains how S.H. Franklin (“S.H. Franklin,” “we,” “us,” or “our”) collects, uses, and shares information when you visit our website, book an appointment, contact us, or otherwise interact with us.

Information we collect

We may collect the following categories of information:

• Contact and inquiry information, such as your name, email address, phone number, and the contents of messages you send to us.
• Appointment information, such as preferred dates/times and details you provide through our booking experience.
• Device and usage information, such as your IP address, browser type, pages viewed, and approximate location inferred from IP address.
• Cookies and similar technologies used to support site functionality, analytics, advertising, and retargeting.
• Advertising and retargeting information, such as browsing behavior on our website, referring pages, and cookie or similar identifiers used to help measure campaigns or show more relevant ads.

How we use information

We use information to:

• Provide and improve our website and services.
• Schedule, manage, and confirm appointments and fittings.
• Respond to questions, requests, and customer support communications.
• Understand site performance and visitor engagement to improve the experience.
• Measure advertising performance and deliver more relevant advertising or retargeting.
• Protect our business, customers, and website from fraud, abuse, or security threats.
• Comply with applicable legal obligations and enforce our terms.

How we share information

We may share information in the following circumstances:

• Service providers that help us operate our website and services (for example, website hosting, analytics, advertising, scheduling tools, and customer communications).
• Advertising partners that help us measure campaigns, provide retargeting, and show more relevant ads.
• Third-party embeds you choose to interact with (for example, maps or booking widgets), which may collect information according to their own privacy practices.
• Legal and safety reasons, such as to comply with law, respond to lawful requests, or protect rights, safety, and property.
• Business transfers, such as a merger, acquisition, or sale of assets.

Cookies, advertising, and third-party tracking

We use cookies, pixels, tags, and similar technologies to help operate the website, understand how visitors use it, measure advertising performance, and support advertising or retargeting. Our site may use Google Tag Manager to load or manage tags, including Google Ads and retargeting technologies.

These third-party services may collect device and usage information, such as your IP address, browser type, pages viewed, approximate location inferred from IP address, referring pages, and interactions with our website. They may also set or read cookies or similar identifiers according to their own privacy practices.

Your choices

• Cookies: You can adjust your browser settings to refuse some or all cookies. Note that some site features may not function properly without cookies.
• Google advertising: You can manage ad personalization through Google Ads Settings.
• Communications: You can request that we update or delete information you have provided to us by contacting us.

Data retention

We retain information for as long as reasonably necessary to provide our services, maintain business records, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods vary depending on the type of information and the context in which it was collected.

Security

We use reasonable administrative, technical, and physical safeguards designed to protect information. However, no method of transmission or storage is 100% secure.

Children's privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.

Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. There is no uniform industry standard for responding to DNT signals, and we do not respond to DNT signals at this time.

International visitors

Our Services are intended for visitors in the United States. If you access the Services from outside the United States, you understand that your information may be processed and stored in the United States.

Changes to this policy

We may update this Privacy Policy from time to time. The “Last updated” date above indicates when this policy was most recently revised.

Contact us

For questions about this Privacy Policy or our privacy practices, contact us at privacy@shfranklinmenswear.com or by phone at (434) 212-0990.